NEW TYPES OF CINEMAS : INDONESIA - FRANCE

CINEMAXX JUNIOR IN JAKARTA (INDONESIA) 

A cinema’s chain in Indonesia  has launched the first cinema for kids. As a parent, this could be a real opportunity to bring your children to the cinema in a very funny environment where safety and comfort are insured for toddlers. Everything is made for them : "Kids need the freedom to move around, socialize, and interact with the films.  Cinemaxx Junior provides a fun and safe kid's environment, where kids can play and have fun, but also be entertained and educated by the films on screen » declared the chief executive of Cinemaxx.

This cinema offers a large variety of activities :

• Bridge

• Flying fox

• Giant trampolin

• Ball pit

• Climbing trees

•  Mini hammocks

What about the prices ? 

During the promotional period, the ticket cost 7,70 dollars. We can notice 85 screens of this cinema chain across Indonesia. The success of this Cinema for kids allow the chain to plan to operate 2000 screens within the next 10 years. 

EUROPACORP CINEMAS IN AEROVILLE (FRANCE)

In France, we don’t have a "child-friendly cinema" but customers can also have a new experience of the cinema. 

The multiplex in the city of Aeroville, a suburb of Paris, boasts four different viewing experiences.  
In this cinema, you can have access to a private lounge where you will have wine, salmon, caviar, champagne, macarons and other gourmet food. There is also a popcorn bar with more than 16 flavors. Moreover, there is a theater which is dedicated to diverse events such as concerts, operas.This digital cinema is equipped with the best technology. 

What about the prices ? 

Ticket prices range from 13.60 dollars for the basic screening room to 33.80 dollars for the premium room. This last price includes a platter of salmon, a glass of champagne and an access to the VIP lounge.

Europacorp is more than a cinema. Indeed, the CEO of Europacorp said  “The films are only a part of the EuropaCorp Cinemas experience: We’re looking to have folks hang out here before and after they’ve watched a movie".  Then, this cinema has opted for a model of cinema based on the diversification of activities. 

You would not believe it but the mulitplex has a store which sells books and merchandising products linked to the films playing there! If there is two things you need to remember about this cinema, I would say LUXURY and EMOTIONS.